In the early 1970s Marvel attempted to capture a segment of the audience they had not focused on for many years. Comics geared towards young children were selling well for other companies, specifically Archie Publications, Western/Gold Key, Harvey and Charlton, and since sales figures at the time indicated that the superhero line was weakening, as further evidenced by the cancellation of X-Men , Silver Surfer , Doctor Strange and Nick Fury, Agent of SHIELD, publisher Martin Goodman began to diversify, hoping to attract new buyers. An inexpensive way of achieving this goal was to dip into his vast Timely-Atlas inventory, which included war, western, jungle, horror and romance material. Only one new title was created, Harvey , "inspired" by Archie's successful group of comics. Initially written by Stan Lee and illustrated by Stan Goldberg, who was a veteran colorist for Timely/Atlas/Marvel and had drawn various teen-romance titles, including the popular Millie the Model.
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